Privacy policy

Last updated: 25/04/2026

This Privacy Policy describes how Helu Wood (“the Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.heluwood.co.uk (the “Site”), or otherwise communicate with us (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected.

Please read this Privacy Policy carefully. By using any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal, operational, or regulatory reasons. Updates will be posted on the Site with a revised “Last updated” date.

How We Collect and Use Your Personal Information

We collect personal information from you in various ways depending on how you interact with our Site and Services.

We may use your information to:

  • Provide and manage our Services
  • Process orders and payments
  • Communicate with you
  • Provide customer support
  • Comply with legal obligations
  • Prevent fraud or misuse
  • Improve our Services

What Personal Information We Collect

Information You Provide Directly

  • Name, address, phone number, email
  • Billing and shipping information
  • Payment confirmation details
  • Account login details (username, password)
  • Shopping activity (cart, wishlist, viewed items)
  • Customer service communications

You may choose not to provide certain information, but this may limit your ability to use some features.

Information Collected Automatically

We collect certain information automatically when you use our Site, including:

  • IP address
  • Device and browser type
  • Network connection details
  • Pages viewed and interactions

We use cookies and similar technologies for this purpose.

Information from Third Parties

We may receive information from:

  • Shopify (our e-commerce platform)
  • Payment processors
  • Analytics and advertising providers

How We Use Your Information

We use your personal information to:

  • Fulfil orders and process payments
  • Arrange shipping and returns
  • Manage your account
  • Provide customer support
  • Send updates about orders or services
  • Send marketing communications (where permitted)
  • Improve and personalise our Site
  • Prevent fraud and ensure security

Cookies

We use cookies to improve site functionality and analyse performance.

For more information on Shopify cookies, see:
https://www.shopify.com/legal/cookies

You can disable cookies in your browser settings, but some parts of the Site may not function properly.

How We Share Your Information

We may share your personal data with:

  • Service providers (payment processing, shipping, IT, analytics)
  • Shopify and other platform providers
  • Marketing and advertising partners
  • Legal authorities if required by law
  • Business partners if necessary for services

We only share data when necessary to operate our business.

User-Generated Content

Any reviews or public content you post may be visible to others. We are not responsible for how third parties use this information once it is public.

Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for their privacy practices. Please review their policies separately.

Children’s Privacy

Our Services are not intended for children, and we do not knowingly collect personal data from children.

If you believe a child has provided us with personal information, please contact us and we will delete it.

Data Security and Retention

We use reasonable security measures to protect your data, but no system is completely secure.

We retain personal information only as long as necessary to:

  • Fulfil orders
  • Comply with legal obligations
  • Resolve disputes
  • Maintain business records

Your Rights

Depending on your location, you may have the right to:

  • Access your data
  • Request correction
  • Request deletion
  • Withdraw consent
  • Request data portability
  • Restrict processing
  • Opt out of marketing communications

To exercise these rights, contact us at:
contact@heluwood.co.uk

International Transfers

Your data may be processed outside your country, including outside the UK or EU. When this occurs, we use appropriate safeguards such as Standard Contractual Clauses.

Contact Us

If you have any questions about this Privacy Policy or your data, please contact us:

Email: contact@heluwood.co.uk